Enterprise Mission:

Improving human health, spreading healthy culture, repaying to our society with our feelings, promoting social progress of civilization.

Spirit of Enterprise:

Daring to be the first, fighting our way upward, working hard, innovating pragmatically and science harmonious.

Enterprise purpose:

Advancing with times, guiding the trend, starting the future and serving human.

Business goals:

Being the model in our industry and being famous in the world brand.

Enterprise value:

Brand + Staff + Dedication = the Value of Enterprise.

Corporate philosophy:

Concept guides the ideas, ideas promote innovation, quality casts brand, efficiency improve speed, science creates perfect.

Business strategy:

Brand oriented, market pioneer, integration of resources, overall coordination, implementing step by step, advancing lengthways.

Business philosophy:

Persistent to work hard, promotion of marketing by open, creation an environment, extension of market with our service..

Management philosophy:

Standardizing the behavior on system basis, get our team together on affinity basis, driving the development by mechanism, changing the status and achieving our goal with our strategy.

Management policy:

Making use of standardized management as the foundation, expanding market as a platform, products innovation as the pillar, upgrading technology as the bridge, treating excellent quality as guarantee and the first-class modern operation skills as management objects.

Talent concept:

People first, value embodying, implementation the combination between “capital’ and “wisdom”.

Quality policy:

Everybody is got involved; the leaders need attention, taking special emphasis, creation in science, accessing to the market with excellent quality.

Quality standard:

The standard of products is equal to the satisfaction of our customers (users).

Quality concept:

Quality casts Bailang brand and make Bailiang famous all over the world.

Market concept:

Building a “partnership” environment on the basis of “win-win’ benefits, getting production and marketing together because of our common fate.

Service concept:

Customer first, integrity-based!

Customer satisfaction is our eternal pursuit!